Bauhaus Dessau Initials Hamburg, 2018

Birgit Palma – Adobe Hidden Treasures: Bauhaus Dessau Initials Hamburg, 2018
Published: June 7th 2018 (Adobe – Behance)

A special project celebrating the campaign Adobe Hidden Treasures: Bauhaus Dessau.
Idea & creation by Anna Fahrmaier (Typejockeys) & Birgit Palma on behalf of Adobe.

The Concept.
Creation of initial letter artworks inspired by Bauhaus and based on the new created typefaces of the Adobe Hidden Treasures: Bauhaus Dessau campaign. Together with the invited guests of the #FutureOfDesign Tour with Scott Belsky on June 13th in Hamburg, we designed individual artworks with the respective initials of the guests. The artwork can be shared via social media by using the hashtag #AdobeHiddenTreasures to print it via hashtag printer.​​​​​​​
To design the artworks, we created templates for the background and initials using Creative Cloud. These templates can be adapted and modified on-site based on individual preferences (shapes, colours, strokes, arrangement…). The result is a number of unique artworks that combine modern creativity with the timeless approaches of the Bauhaus.

Fotos (c) Faktor 3
About the used fonts:
Xants – Created by Luca Pellegrini based on the work of Bauhaus master Xanti Schawinsky.
Joschmi – Created by Flavia Zimbardi based on the work of Bauhaus Master Joost Schmidt.